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More AG Apps in 2020?

Feb 15, 2020
1 min read

On Facebook, American Girl commented that they "hope to revisit [their] app strategy in 2020." The last app AG released was American Girl World in 2018.


What do you think about this? Toy Fair is next week, and Mattel will announce more about American Girl's future plans there. Maybe we'll get a peek at Courtney or the new apps?

 
 
 

5 Comments


alexs
Jun 23

Investing in solid mobile app development could be a huge game-changer for American Girl. Hopefully, their 2020 strategy brings interactive features and immersive digital worlds for the fans!

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duny buffy
duny buffy
Jun 04, 2025

Interesting timing with Toy Fair coming up, if American Girl is serious about revamping their digital presence, now’s the moment to make it count. A fresh app, especially built with something modern and cross-platform like flutter development, could be exactly what they need to reconnect with today’s tech-savvy audience. Let’s see if they finally catch up to where their fans already are.

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Corrine tan
Corrine tan
Feb 16, 2020

okay that’s great!

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SparkleShines AG
SparkleShines AG
Feb 15, 2020

OOOOOO I used to love that app!

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Kate's Dollhouse
Kate's Dollhouse
Feb 15, 2020

Yay! I can't wait!

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