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American Girl's Commitment to Racial Equality

As part of Mattel's commitment to racial equality, American Girl will perform these actions to make AG more inclusive to Black girls and other girls of color:


  • This fall, a series of virtual and in-person discussions, What It Means to Be an American Girl Today, will premiere. Led by Black authors and experts behind AG books, these will share diverse perspectives, ensure that American Girl is listening to their fan community, and help foster empathy and understanding.

  • Starting July 1, the Addy, Cecile, Melody and Gabriela book series, including mysteries and other books, will be free on American Girl's online website.

  • American Girl will donate $500,000 worth of Addy, Melody, Kaya, Nanea, Josefina and Rebecca books to public libraries. These will give girls of color, as well as Jewish girls, more access to representation.

  • American Girl will bring more Black consultants, influencers, parents and girls who can help advise AG's products, content and programming.

  • A new Black contemporary character, as well as other contemporary characters of color, will be introduced.

What are your thoughts? I am so happy that American Girl is doing all of this to give girls of color more representation and access to it. I would have included Joss's stories in the donation, since they would have given disabled girls more representation in the same vein, but it's still pretty cool!

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pculliton
pculliton
Jul 10, 2020

@craftysquirrel & cmburkott -- I HAVE a brunette with green eyes, an AGoT from about 15 years ago! I have made outfits for her c. 1900; she's on my piano. When AG discontinued this combo, I was SO glad I'd purchased her.

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pculliton
pculliton
Jul 10, 2020

Thank-you for making the books available!! I wish you would bring back more of Addy's items/accessories and also have another African American Beforever doll with natural, textured hair. Having hair the texture of Addy's as a choice for Truly Me dolls would also be great. And for heaven's sake, bring back Cecile with more of her own books and so on.

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I love this! And just FYI for everyone in the comments, being Judaism is not just a religion, it is also a race of people. No matter what you believe, you can't stop being jewish, it is literally in the DNA. No one is genetically muslim or genetically methodist :)

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CraftySquirrel
CraftySquirrel
Jun 28, 2020

You saw my other comments lol. I have ombré hair with green eyes, but even a brunette with green eyes is enough for me. I only have brown hair w/ brown eyes or hazel eyes.

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@CraftySquirrel I would love a brunette with green eyes 🥺. I have brown hair and green eyes and I would love a truly who looks like me

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