Every year since 1998, American Girl has made one, two or maybe even an additional store-exclusive one- stunning holiday dresses for American Girl of Today/Just Like You/My American Girl/Truly Me dolls. Have you ever wanted to see them all? Now you can! Here we go!
P.S: I'm not counting outfits for other Winter holidays like Haunnakah, Kwanzaa and Chinese New Year because American Girl does generic holiday dresses more often.
The first one in 1998 was simply called the Holiday Outfit. Surprisingly, it lasted until 2001 and cost $22.
1999's holiday dress was called the Year 2000 Outfit and cost $25.
2000's holiday dress was called the Twilight Outfit and cost $26.
2001's holiday dress was called the Garnet Holiday Outfit and cost $26.
2002's holiday dress was called the Starry Night Outfit and cost $26.
2003 was the first year that American Girl offered 2 holiday dresses- the Radiant Rhinestones Dress ($30) and the online-exclusive Shimmery Gold Dress ($24).
2004's dress was the Merry Moonlight Outfit, which cost $30.
2005 was the first year that there were 2 dresses both available in store, online and from the catalog: the Chocolate Cherry Dress and the Gala Party Outfit. Both dresses were $30 each.
The 2006 holiday dress was the Sweet Sequins Party Outfit. It cost $28.
The 2007 holiday dress was the Midnight Holly Outfit, which cost $24. 2007 was the last year with only 1 holiday dress.
2008 had 2 dresses- the Scarlet and Snow Outfit and the Silver Belle Outfit. Both outfits were $28.
2009 brought the Sparkly Plum Outfit and the Fancy Flower Outfit. They both cost $36.
2010's dresses were the Snowflake Ball Gown and the Ruby and Ribbon Dress. They both cost $36.
2011's holiday dresses were the Frosty Party Outfit and the Merry and Bright Dress. Both were $36.
2012's dresses were the Purple Party Outfit and the Rosy in Red Outfit. Both cost $36.
2013's dresses were the Sparkle Party Dress and the Brocade Holiday Dress. Both were $36. In addition, for the first time there was a store-exclusive holiday gown, the Merry and Bright Gown Set, which cost $72.
2014's dresses were the Happy Holiday Dress and the Silver Shimmer Dress, which both cost $36. The store-exclusive gown was the Ruby Ball Gown Set, which cost $72.
2015's dresses were the Joyful Jewels Outfit and the Gorgeous Gold Outfit- which both cost $36. The store-exclusive gown was called the Frosted Violet Gown and cost $58.
2016's dresses were the Merry Magenta Outfit and the Golden Sparkle Outfit, which both cost $36. The store-exclusive gown was called the Fancy Frost Ballgown and cost $58.
2017's dresses were the Fancy Holiday Dress and the Celebration Dress, both of which cost $36. The store-exclusive ballgown was called the Shimmering Ballroom Gown and cost $58.
Thanks for looking at all these dresses with me for some Christmas in July fun! What's your favorite? Mine is 2002's Starry Night Outfit.
P.S: Whoever successfully counts how many time a blond doll appears modeling an outfit (#21 and #39 doesn't count, they have caramel hair) wins a shoutout in the next post!