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American Girl Enters Publishing Partnership with Simon and Schuster (And AG Books Going Forward)

Today, it was revealed that all Mattel-branded books, including new publisher Mattel Press and American Girl's publishing imprint American Girl Publishing, will have sales and distribution in the US and Canada handled by publisher Simon and Schuster. Previously, American Girl was in an agreement with Scholastic for publishing from 2017 to 2019, and then Penguin Random House from 2019 to around now.


So, what does this mean for American Girl's books? Why haven't we been getting them lately? Well, my personal theory hearing this news is that American Girl's books were cut down for a bit because Mattel was still working on creating an internal publisher for the rest of the brand and finding a partner to distribute American Girl's books alongside the Mattel Press books.


Note that the partnership officially starts July 1, and July 5 is the official release date of Kavi's book, "It's Showtime, Kavi". The book's delay from March until now was probably due to this, and now that it's sorted out, I have hope we're going to get more AG books!



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Kit Kittredge
Kit Kittredge
Jul 03, 2023

I love the books, I really hope we get more! Especially for the historicals.

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Bring back the history of the era behind te stoy.

Marion and Marilyn

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KirstenKitFan
KirstenKitFan
Jun 27, 2023

ooh interesting! i hope the historical books will return in full and the mysteries will be brought back! there are so many possibilities with claudie, courtney and the twins! :D

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That all sounds awesome! Courtney's mystery could be someone sabotaging video games, such as in a competition or to help rival companies.

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Hopefully the books are of better quality. The new historical books are a travesty! They used to have so much heart and meaning, and now they feel so short and lifeless compared to the older books. I'm so disappointed because for so long I wanted Claudie's collection of books, only to end up with a very watered down version of the 1920s Harlem Renaissance. The same with the 1990s. I know people missed the pictures, but I personally would be okay without them having pictures if it is going to take away the quality of the books.

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