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American Girl Sales Down... again.

This isn't a surprise at all, sadly...


For quarter 2 of 2020, sales for American Girl went down. But by 16%.


To be honest, this isn't that bad. We're in the middle of a pandemic, and in quarter 2 of 2019, sales went down 22%. There wasn't a pandemic in quarter 2 of 2019, and sales tanked more then.


I hope once this coronavirus stuff is over with, things turn around for American Girl!

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