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American Girl Sales Stay The Same

Not sure if this is a good thing or a bad thing, but sales for Quarter 3 of 2021 for American Girl stayed the exact same as they did in Quarter 3 of 2020.


In 2020, Q3 sales slipped 2% from the same quarter in 2019.


Well... at least staying the same is better than sales dropping!



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Post pandemic most people are trying to conserve money. Since American Girl is pretty pricey, this greatly effects things.

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rose.popovich
rose.popovich
Oct 25, 2021

It's because they are releasing way too much stuff! First they had Kira, then they came out with the airplane stuff, then 35th, then WBU and lastly the Christmas stuff. I think they should have spread some of these products out. Does anyone agree or is it just me?

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rose.popovich
rose.popovich
Nov 04, 2021
Replying to

I agree. I wish AG brought back old clothes from those 6 originals.

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I wonder how much merchandise they have actually in stock here in the US, and how much is stuck on container ships. Hopefully they have full warehouses for Q4.

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RedRockCrafts
RedRockCrafts
Oct 24, 2021

Hey Sydney, I just thought I would let you know that some of the Stoney Clover AG items are already sold out.

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Admin
Admin
Oct 24, 2021
Replying to

I know! I’m going to wait until everything is sold out to post about it though.

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At least it didn’t drop?

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